Breaking News: DTC perspectives Excellence Awards

Best New Brand of the Year:
Gold: Gardasil
Silver Vyvanse:
Bronze: Faslodex

Best Corporate Marketing/PR Program of the Year
Gold: GSK
Silver: AstraZeneca
Bronze: Merck

Most Innovative Innovative
Gold: Celebrex
Silver: Garadasil
Bronze: Rozerem

DTC Interactive Agency of the Year
Gold: avenue a/razorfish
Silver: digitas health
Bronze: heartbeat digital

DTC Agency of the Year
Gold: Saatchi and Saatchi
Silver: DDB
Bronze: Ogilvy

DTC Brand of the year
(Under $90 million)
Gold: Gardasil
Silver: Tamiflu
Bronze: Effexor XR

DTC brand of the year
(Over $90 million)
Gold: Cymbalta
Silver: Lunesta
Bronze: Crestor

DTC Company of the Year
(Under $200 million)
Gold: Wyeth
Silver: Boehringer
Bronze: Shire

DTC Company of the Year
(Over $200 million)
Gold: GSK
Silver: Merck
Bronze: AstraZeneca


Gold:
Silver:
Bronze: