Internet Broadcasting Taps Quigo for PPC Ads

Internet Broadcasting Taps Quigo for PPC Ads

Tuesday, Oct 31, 2006 6:00 AM ET

INTERNET BROADCASTING, A PUBLISHER OF TV station Web sites, will use a private-label version of Quigo's AdSonar platform to monetize its sites with auction-based pay-per-click advertisements, the company announced Monday. Internet Broadcasting publishes 79 sites for American TV networks, including NBC, Cox Broadcasting and Scripps Howard.