BioGen Idec Canada, Memotext launch phone-based adherence program
BioGen Idec Canada is working with Memotext for a mobile-adherence
solution for patients who receive Avonex, a once-a-week prescription
injection for multiple sclerosis. The program, named AVOTALK, includes a
free telephone reminder, education, and support service. Patients have
the option to receive reminder text messages sent directly to their cell
phones or pre-recorded interactive calls at predetermined times.
Patients can personalize the timing of delivery of their message and
also have access to a live nurse educator by pushing zero on their phone
when they receive their reminder call. The system will also call back at
a predetermined time if the first call is not picked up. Click the link
below to read more.