Wednesday, September 24, 2008

The HealthCentral Network has the Third Largest Online Health Audience

The HealthCentral Network has the Third Largest Online Health Audience

PR Newswire via NewsEdge :

ARLINGTON, Va., Sept. 22 /PRNewswire/ -- The HealthCentral Network ( is the third most visited online health property behind WebMD and Everyday Health. The HealthCentral Network had 10.7 million unique visitors in July according to comScore. With the recently announced acquisition of, the company now reports a total of 11.3 million monthly unique visitors for July.

Through its unique approach of building highly-targeted, condition- specific and wellness web sites, The HealthCentral Network attracts not only a large audience, but a highly engaged one.

"Through acquisitions and strong organic growth, The HealthCentral Network has become one of the most visited online health sites," said Christopher M. Schroeder, CEO of The HealthCentral Network. "While having a large audience is important, The HealthCentral Network's unique ability to attract the highest quality, most engaged health consumers is even more valuable for advertisers."

According to comScore, the five most visited sites in the online health category, and their monthly unique visitors, are:

     1. WebMD                      17.27      2. Everyday Health            14.70      3. The HealthCentral Network  11.36*      4. Revolution Health          11.33      5. AOL Health                 11.10  

* Includes July 2008 comScore data and internally-reported figures for the recently-acquired Numbers can be found at comScore under "The HealthCentral Network Properties," or at under "Media Relations."

In January, The HealthCentral Network received a significant minority investment from IAC/Interactive Corp, and IAC Chairman Barry Diller sits on The HealthCentral Network's Board of Directors. The company recently announced two significant acquisitions: - the #1 HIV/AIDS interactive resource; and, MedTrackAlert - a leading provider of customized health and wellness news and information. The company also recently joined with IAC to create an online pharmaceutical marketing network that reaches over 50 million consumers.

About The HealthCentral Network

The HealthCentral Network, Inc. ( is one of the top health destinations on the Web, with more than 35 condition-specific, wellness and general health Web properties. By offering connections to renowned experts, a network of patients and caregivers who share "real world" experience, and in-depth information, sites in The HealthCentral Network make a meaningful difference in the lives of patients and caregivers. The HealthCentral Network also manages the highest-quality health advertising network, not building size for size's sake - but targeting condition-specific audiences who value and engage with information from marketers on their terms.

SOURCE HealthCentral Network

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