More than 400,000 physicians worldwide are now part of an online community of physicians that participate in pharmaceutical and other market research. The agency, Medefield, launched what it calls an aggressive recruitment program that resulted in a 25% increase in its membership during the past 12 months. According to Medefield, the panel is the largest online physician community in the industry. The panel members are from all over the world, including more than 140,000 based in Europe and 100,000 in the United States. Medefield says its goal is to increase the size of its physician community to 500,000 members within the next 18 months. |
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