Thursday, April 05, 2007

And Now For Something Different: Ads That Bounce

And Now For Something Different: Ads That Bounce
Thursday, Apr 5, 2007 6:00 AM ET (Mediapost)
INTENDED AS AN ALTERNATIVE TO pop-up or banner ads, AdsThatBounce.com has launched a space for advertisers to turn their messages into a game. Businesses advertising on the site can enable their ads to move in spinning, rotating, oscillating motions that will differentiate them and draw in users. When visitors try to "catch" the ads, they click into the advertiser's page.

"I wanted to do something radically different," said Tom Kerasias, founder of the company based in Laval, Quebec. Ad space begins at U.S. $200.
 
buzz this

0 comments: