Thursday, March 29, 2007

CMP Technology To Debut The Friday ITch, A Weekly Business Comedy Show From CMP TV

CMP Technology To Debut The Friday ITch, A Weekly Business Comedy Show From CMP TV
Jim Earl, formerly of The Daily Show, Head Writer and Martin Sole, known for his HBO credits, Producer
 
Manhasset, NY - March 29, 2007 - Tomorrow, CMP Technology will debut The Friday ITch, a weekly comedy show from CMP TV that highlights topical news items touching the business technology industry and pokes fun at them. The three-minute internet TV program finds humor in all the madness that takes place in the business technology marketplace, and will be a lively and entertaining break for viewers.

"The Friday ITch is the newest addition to our growing lineup of web video programming, which includes informative branded programming such as CIOs Uncensored, 3 Takes and Light Reading TV," explained Fritz Nelson, Executive Producer of CMP TV. "We're on a mission to create a wide array of programs, from the practical and educational to the insightful and entertaining. We want to surround web visitors with rich media options."

Current research validates online video as a significant media platform for marketers. According to KnowledgeStorm Emerging Media Series 2006 research developed in conjunction with Universal McCann, 78 percent of business technology professionals say video makes online content more compelling or valuable.

Nelson added, "We understand that managing technology is hard work and it's important to take a break from time to time. We hope that this video serves as a brief fun diversion for IT professionals."

The show is produced, directed, written and hosted by experienced broadcast TV professionals, including
Jim Earl, an Emmy-winning writer formerly of The Daily Show. Earl has a long list of industry credits that include the new Marc Maron Radio Show, The Man Show and Burly TV. Martin Sole, who brings more than 20 years' experience in the UK Broadcasting industry, is the producer. His past projects include The 9/11 Conspiracies and HBO's Band of Brothers.

The Friday ITch appears across the TechWeb Network, including InformationWeek, Network Computing, Optimize, intelligententerprise.com and TechWeb.com. A new episode of The Friday ITch can be seen every Friday at
www.techweb.com/tv.


For more information on CMP TV, contact:
Fritz Nelson, Executive Producer, at
fnelson@cmp.com
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