Elsevier provides articles on free, ad-supported oncology site

Elsevier provides articles on free, ad-supported oncology site

Elsevier has launched www.OncologySTAT.com, a free oncology Web site that's supported by online advertising, sponsorship, and educational grants. It's aimed at more than 1 million U.S. oncologists, hematologists, oncology nurses, and other health professionals and features high-quality, scientifically based oncology and cancer care information and education. Healthcare professionals who register with the site can search and download current peer-reviewed articles from more than 100 Elsevier cancer-related journals. According to Mark Bard, president of Manhattan Research, Elsevier's move makes sense, considering that physician readership of print journals has declined and doctors are increasingly heading to the Internet. "Physicians access a broad range of sources to round out their clinical knowledge base," Bard tells ePharm5. "Will this effort render WebMD and NCI obsolete? No, but it does have the potential to attract a significant audience of specialized readers that are already using those other sites today." Other features of OncologySTAT include journal and MEDLINE search, professional drug and interaction databases, news, blogs, and Webinars.