Advertising.com display ads are tops in consumer reach

Advertising.com display ads are tops in consumer reach

Advertising.com's national display ad network continues to be the number-one source of online consumer reach, according to comScore Media Metrix. In April, ads served on Advertising.com's display network reached 87.6% of U.S. online consumers. That equates to more than 156 million unique visitors. Behind Advertising.com was ValueClick, reaching 74.1% of online consumers, Tribal Fusion, with a 65.2% reach, and Casale Media Network, with a 64.9% reach. Advertising.com also ranked number one among ad networks in the United Kingdom, Germany, and France. A wholly owned subsidiary of AOL, LLC, Advertising.com has held the top spot for 36 consecutive months, it says.